Jesus didn’t advertise, didn’t buy billboards in the next town. He didn’t advertise ‘it’ because he was ‘it’, when you are ‘it’ you don’t have to advertise, presumably. Come on brothers, when you go out to the basketball court, you can tell whether or not somebody got game by how they dribble, not what comes out of their mouths. Fellow tennis players, when you see a ninja serve you pretty much know what you’re going to be getting. It’s an old anecdote because it’s been true a long time, ‘if it walks like a duck and quacks like a duck…